More Australians than ever are shopping online in 2021, but still prefer in-store experiences in some key areas. Armed with these insights, what can we do to close the gap and get more conversions online?
Product reviews are one of the biggest single levers you can pull to improve your site conversion. In this post I’m going to walk you through a 3-Phase plan for how to get a constant stream of them!
A recent survey by Google showed that accessibility of customer reviews is one of the key benefits of shopping online as opposed to in-store. Today, over 99% of online shoppers read reviews, and 86% of customers say the won’t buy a product without reading reviews first.
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